About
Elphick & Co is a web design agency specialising in custom Shopify stores, e-commerce development, and brand strategy for design-led businesses. We help brands create seamless, high-performing online experiences, aligning their digital presence with their unique identity and growth goals. With expertise in both creative direction and technical development, we deliver tailored solutions that drive sales, engagement, and long-term success.
Based near Cambridge but with clients in London and throughout the UK, Elphick & Co specialises in the discerning mid to high end consumer.
The Team
Katherine Elphick
Founder Katherine has over 25 years experience with luxury and lifestyle online businesses. She has worked for Christies, LVMH (Givenchy), and WGSN.com, the world's leading trend forecasting agency where she led the European client portfolio.
She then launched the commercial arm of SheerLuxe, helping shape many emerging ecommerce brands by advising on web design best practice and digital marketing. She founded Elphick & Co in 2015.
Email Katherine
Gabriella Devoy
Gabriella is a content writer, helping independent brands tell their stories through succinct copy and engaging content, with experience across lifestyle, interior and jewellery e-commerce businesses. Having produced copy for websites, email marketing campaigns, press releases and socials, she is adept at honing brand messaging and product descriptions.
Email Gabriella