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ecommerce marketing


Online marketing is an essential part of your marketing plan, even if you are an off-line business. It is essential that customers can find you easily online, whether by search engines or social media. Digital marketing can drive results instantly, and is highly measurable, so you can quickly analyse what works. We will review your existing digital marketing activity and put together a comprehensive program for the future, including:

  • SEO - Search Engine Optimisation

  • Social Media - all relevant channels

  • Affiliate marketing

  • Referral / Loyalty / Review marketing

  • Content marketing

  • Building and using your CRM database

  • Email marketing - Klaviyo + Mailchimp

  • Video


As well as digital methods, traditional off-line marketing is as important as ever.  We can advise on the following areas:

  • Direct mail

  • Print collateral - catalogues, brochures, flyers, stationery

  • Events - openings, launch parties, pop-ups

  • PR - all public relation campaigns from one-offs to ongoing.

  • Press/media management

  • Strategic partnerships and networking 

  • Advertising & sponsorship



At every stage of your business from embryo to well established, Elphick + Co can identify the various business development opportunities to grow and succeed, increasing both sales and reach.  Whether strengthening existing business or targeting new business, we are here to help and have a strong background in sales.  We can provide:

  • Account management

  • New business sales

  • Thorough sales analysis & reports

  • Competitor reviews and SWOT analysis

  • Strategic partnerships and collaborations


Whether you are a product, a service, a destination or a community, having a clear brand strategy is crucial for growth and success.  We act as a brand therapist, and will look at your:

  • Business goals

  • Target market / audience

  • Brand Identity

  • Brand Guidelines

  • Logo / Marketing collateral

  • Brand tone of voice

  • Competition

A review will be compiled along with next steps and actions. We will put together a proposal for the various branding elements to implement according to needs, timescale and budget.