Based near Cambridge but with clients throughout the UK, Elphick + Co specialises in the discerning mid to high end consumer.
Founder Katherine Elphick has over twenty years experience with women's lifestyle businesses. Having started her career with the more traditional luxury heavy-weights Christies and Givenchy, she moved on to advise clients on consumer trends for 7 years at WGSN, the world's leading trend forecasting agency. She then went onto to create the commercial arm of SheerLuxe, working with many successful online businesses and helping shape many emerging ecommerce brands. She has worked independently with a variety of fashion and lifestyle brands since 2010.